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European Online Journal of Natural and Social Sciences

Impact of Social Networks on Entrepreneurial Success of Mobile Phone Retailers

Komal Ibrahim, Nadeem Uz Zaman, Bilal Sarwar, Noor Muhammad, Hadi Hassan Khan, Mumraiz Khan Kasi

Abstract


This paper attempted to explore the impact of advice, adversarial network, and friendship networks degree centrality on the entrepreneurial success of mobile phone retailers. The total sample consisted of 199 entrepreneurs in Quetta city. Data were collected using a partly borrowed questionnaire of 19 items (13 for achievement 6 for business success). The results of the hierarchical regression analyses showed that there was a positive relationship between friendship and advice network degree and a negative significant relationship between entrepreneurial success and adversarial network degree. So, supportive social networks play a vital role in entrepreneurial success, where rivalry network centrality disrupt entrepreneurial success. If the entrepreneurs have a higher social network those entrepreneurs are successful in the market.


Keywords


Entrepreneurial success, social networks, advice network, friendship network, and adversarial network.

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