The Relationship between Knowledge Management Practices and Organizational Performance: Evidence from Banking Sector of Southern Punjab, Pakistan

Abstract

The main objective of this study is to empirically investigate the relationship between knowledge management practices and organizational performance in the banking sector of districts of Punjab, Pakistan. Target population of the study was all the employees providing customer services of all banks located in the districts of Punjab province of Pakistan. Simple random sampling was used to select an appropriate and truly representative sample. Sample size of this research was 306 and out of 306 questionnaires, 291 were useful for the purpose of this research and hence making our response rate 95%. The reliability of data was tested by Cronbach’s alpha and regression analysis was used for testing of hypotheses. All the hypotheses of the study were accepted which stated that information technology, organizational elements and knowledge have positive relationship with organizational performance and further this relationship was statistically significant. This study has been conducted in the banking industry which bars to generalize the results of this research to other business settings. The findings of this kind of study are possibly useful to decision making bodies within the Banking services and it is also helpful for the government policy makers to develop policies for the better operations of banking sector with the aim of growing banking industry. This study makes a contribution in knowledge management literature by empirically investigating the impact of knowledge management practices on organizational performance.